Determinants of satisfaction with imported Asian pears in the US : moderating role of Korea's country image
Sunhee Seo, Kawon Kim, Soo Yeon Im
| Year of publication: |
2023
|
|---|---|
| Authors: | Seo, Sunhee ; Kim, Kawon Kathy ; Im, Soo Yeon |
| Subject: | Accessibility | Quality perception | Price perception | Imported fruits | Country image | Asian pear | Südkorea | South Korea | Asien | Asia | Herkunftsbezeichnung | Designation of origin | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Obst | Fruit | Wahrnehmung | Perception | Import | Markenimage | Brand image |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJOEM-09-2021-1394 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014461322