Developing a holistic framework for analysis of destination management and/or marketing organizations : six Danish destinations
Year of publication: |
May-September 2017
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Authors: | Jørgensen, Matias Thuen |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 34.2017, 4/6, p. 624-635
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Subject: | Destination management and/or marketing organizations | DMO | framework | holistic | management | marketing | tourism | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing | Dänemark | Denmark | Marketingmanagement | Marketing management | Marketing | Management | Holismus | Holistic approach |
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