Developing a multi-method simulation model of a green closed-loop supply chain and determining pricing and advertising policy against a competitor
Samira Parsaiyan, Maghsoud Amiri, Parham Azimi, Mohammad Taghi Taqhavi Fard
| Year of publication: |
2019
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|---|---|
| Authors: | Parsaiyan, Samira ; Amiri, Maghsoud ; Azimi, Parham ; Fard, Mohammad Taghi Taqhavi |
| Published in: |
International journal of business performance and supply chain modelling : IJBPSCM. - Genève [u.a.] : Inderscience Enterprises, ISSN 1758-9401, ZDB-ID 2523114-5. - Vol. 10.2019, 4, p. 283-322
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| Subject: | green closed-loop supply chain | agent-based modelling | multi-method simulation | pricing policy | advertising policy | TOPSIS | Lieferkette | Supply chain | Simulation | Betriebliche Kreislaufwirtschaft | Reverse logistics | Werbung | Advertising | Theorie | Theory | Agentenbasierte Modellierung | Agent-based modeling |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBPSCM.2019.105690 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012209521