Development of a conceptual model to understand the purchase intentions of Takaful (Islamic insurance) customers
Shahid Rizwan and Husam-Aldin N. Al-Malkawi
| Year of publication: |
2021
|
|---|---|
| Authors: | Rizwan, Shahid ; Al-Malkawi, Husam-Aldin Nizar |
| Published in: |
Journal of economic cooperation & development. - Ankara : [Verlag nicht ermittelbar], ISSN 1308-7800, ZDB-ID 2480638-9. - Vol. 42.2021, 1, p. 197-224
|
| Subject: | Takaful | brand equity | customer perceptions | purchase intention,demographic factors | religion | UAE | Konsumentenverhalten | Consumer behaviour | Islamisches Finanzsystem | Islamic finance | Markenimage | Brand image | Vereinigte Arabische Emirate | United Arab Emirates | Beziehungsmarketing | Relationship marketing | Religion | Islam | Kundenzufriedenheit | Customer satisfaction | Kaufentscheidung | Purchase decision |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013171005