Device-mediated customer behaviour on the internet : a systematic literature review
Lukas Wolf
| Year of publication: |
2023
|
|---|---|
| Authors: | Wolf, Lukas |
| Subject: | customer behaviour | customer experience management | digital devices | omnichannel management | systematic literature review | TCM-ADO framework | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Bibliometrie | Bibliometrics | Internet | Multikanalvertrieb | Multichannel strategy | Online-Handel | Online retailing |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.12925 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014427281