Die Kundenzeitschrift
Kurt Weichler; Stefan Endrös
| Year of publication: |
2010 ; 2., überarb. Aufl.
|
|---|---|
| Authors: | Weichler, Kurt ; Endrös, Stefan |
| Publisher: |
Konstanz : UVK-Verlagsges. |
| Subject: | Beziehungsmarketing | Relationship marketing | Öffentlichkeitsarbeit | Public relations | Zeitschrift | Magazine | Deutschland | Germany | Kundenzeitschrift | Corporate Communication | Corporate Identity | Marketinginstrument |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 215 S Ill., graph. Darst. 22 cm |
|---|---|
| Series: | PR-Praxis. - Köln : Herbert von Halem Verlag, ISSN 1863-8988, ZDB-ID 2316754-3. - Vol. 3 |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 203 - 209 |
| ISBN: | 3-86764-263-X ; 978-3-86764-263-7 |
| Classification: | Pressewesen ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008650141