Differences in the spending of husbands and wives on products used by only one spouse
Carrie M. Heilman, Frederick Kaefer, and Samuel D. Ramenofsky
| Year of publication: |
2012
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| Authors: | Heilman, Carrie M. ; Kaefer, Frederick ; Ramenofsky, Samuel D. |
| Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 20346220. - Vol. 20.2012, 3, p. 307-317
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10010029188