Diffusing knowledge-based core competencies for leveraging innovation strategies: Modelling outsourcing to knowledge process organizations (KPOs) in pharmaceutical networks
| Year of publication: |
2009
|
|---|---|
| Authors: | Gupta, Samir ; Woodside, Arch ; Dubelaar, Chris ; Bradmore, Don |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 38.2009, 2, p. 219-227
|