Digital business and electronic commerce : strategy, business models and technology
Bernd W. Wirtz
| Year of publication: |
[2021]
|
|---|---|
| Authors: | Wirtz, Bernd W. |
| Publisher: |
Cham : Springer |
| Subject: | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Strategisches Management | Strategic management | Digitalisierung | Digitization | Geschäftsmodell | Business model |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Table of Contents [gbv.de] |
| Extent: | xviii, 758 Seiten Illustrationen, Diagramme |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study |
| Language: | English |
| Notes: | Literaturverzeichnis: Seite 721-758 |
| ISBN: | 978-3-030-63481-0 ; 978-3-030-63484-1 ; 978-3-030-63482-7 |
| Other identifiers: | 10.1007/978-3-030-63482-7 [DOI] |
| Classification: | Unternehmensführung ; Handel |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012414497