Extent:
1 Online-Ressource (314 pages)
Type of publication: Book / Working Paper
Type of publication (narrower categories): Aufsatzsammlung
Language: English
Notes:
Includes bibliographical references and index
Contents: Foreword -- Part I: Introduction -- 1. Digital globalization of creative industries: An Introduction / Stephen Chen -- Part II: Design of creative products and services -- 2. Digital platforms in sub-saharan Africa: Frontiers of creative industries towards producing localised symbolic goods in Nigeria / Olubukola Aluko and Sayfullah Sulayman -- 3. Does the emperor still wear clothes? An investigation into how AI has impacted the fashion industry / Petra Bouvain -- 4. Exploring the creative revolution brought by digital technologies in the production of advertising messages / Koblarp Chandrasapth and Natalia Yannopoulou -- Part III: Dissemination of creative products and services -- 5. Internationalization of cultural industries from emerging markets through digital technologies: The case of the Indian film industry / Arindam Das and Debraj Ghosal -- 6. Digital globalization in mature and nascent creative industries: Comparing scaling strategies of TV series producers and computer game studios / Hakan Erten and Deniz Tunçalp -- 7. Innovative marketing examples from hallyu, good practices in innovative - digital and online - marketing activities of the south korean music industry and TV series / Éva Gajzágó and Viktória Ramóna Dávida -- Part IV: Democratization of the creative production process -- 8. Navigating global markets: The role of digital technologies in indonesian creative smes / Novika Candra Astuti -- 9. How independent can you be? An investigation of independent musicians on social media / Amy Chu -- 10. The skills to pay the bills: New digital skills in a digital and global music market / Liucija Fosseli and Daniel Nordgård -- 11. The impact of digital transformation on the gaming industry and the extended reality technologies: Limitations, challenges, and opportunities / Elif Surer -- Part V: Development of cities, regions and countries -- 12. Developing a capabilities ecosystem for creative immersive content: Lessons from proto innovation hub / Rebecca Casey -- 13. "dancing with the stars": A case study of the strategic value of territory and the dynamic capabilities of creative industries in the digital age / Belén Elisa Díaz -- 14. The impact of digital platforms on the expansion of creative industries in the Caribbean / Roshnie A. Doon -- 15. How is the digital transformation of the creative economy changing economic and spatial patterns? The case of Hungary / Tamás Egedy.
ISBN: 978-1-0353-1477-5 ; 978-1-0353-7654-4 ; 978-1-0353-1476-8
Other identifiers:
10.4337/9781035314775 [DOI]
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10015508605