Digital piracy, creative productivity, and customer care effort : evidence from the digital publishing industry
Year of publication: |
2021
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Authors: | Li, Xiaolin ; Liao, Chenxi ; Xie, Ying |
Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 40.2021, 4, p. 685-707
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Subject: | intellectual property rights | digital piracy | emerging markets | content creation | incentive and productivity | difference-in-differences (DID) model | Immaterialgüterrechte | Intellectual property rights | Urheberrechtsverletzung | Copyright infringement | Brasilien | Brazil | Digitale Güter | Digital goods | Produktpiraterie | Product counterfeiting | Urheberrecht | Copyright law | Digitalisierung | Digitization |
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