Digital Transformation Challenges: Adaptation to AI Technologies in Service Marketing
The fast growth of Artificial Intelligence technology consumes triggered a paradigm change in the world of corporate management.The latest advancement in Internet of Things (IoT) and big data analytics have opened up exciting opportunities in Marketing field. Personal mobile devices have begun a new trend in service Industry. The fast growth of Artificial Intelligence (AI) technology has triggered a paradigm change in the world of corporate management. New advertising skill has exposed original approaches to know organizations and customers, as well as more ways to approach them. Service Marketing aims to improve marketing strength while also developing greater manufacture value and customer relationships.