Disentangling composite influences of social connectivity and system interactivity on continuance intention in mobile short video applications : the pivotal moderation of user-perceived benefits
Hua Pang, Yang Ruan
Year of publication: |
2024
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Authors: | Pang, Hua ; Ruan, Yang |
Published in: |
Journal of retailing and consumer services. - Amsterdam : Elsevier Science, ISSN 0969-6989, ZDB-ID 2020784-0. - Vol. 80.2024, Art.-No. 103923, p. 1-10
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Subject: | Perceived benefits | Social interactivity | System interactivity | TikTok continuance intention | Young people | Soziale Beziehungen | Social relations | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Soziales Netzwerk | Social network | Jugendliche | Youth |
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