DISENTANGLING THE EFFECTS OF GENERIC ADVERTISEMENT FROM HEALTH INFORMATION WITHIN A MEAT DEMAND SYSTEM

This paper examines the effect of generic pork promotion within a meat demand system framework. Special focus has been placed on the separation of demand effect of advertising from that of health-related information on product attributes.

MoreLess

Year of publication:	2002
Authors:	Boetel, Brenda L. ; Liu, Donald J.
Institutions:	Agricultural and Applied Economics Association - AAEA
Subject:	Demand and Price Analysis \| Marketing

freely available

Full text |

More access options

Check Google Scholar

In German libraries (KVK)

I need help

More details

Extent:	application/pdf
Series:	2002 Annual meeting, July 28-31, Long Beach, CA.
Type of publication:	Book / Working Paper
Notes:	The text is part of a series 2002 Annual meeting, July 28-31, Long Beach, CA Number 19813
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10005513445