Disguise or disclose? : how identities of individual entrepreneurs on digital platforms influence their international success
Year of publication: |
2024
|
---|---|
Authors: | Shaheer, Noman Ahmed ; Chen, Yu ; Kim, Hoik ; Li, Sali |
Published in: |
Journal of international management. - Amsterdam : Elsevier, ISSN 1075-4253, ZDB-ID 2019341-5. - Vol. 30.2024, 2, Art.-No. 101132, p. 1-13
|
Subject: | Cross-country institutions | Digital identity | Individual entrepreneurs | Network readiness | Social network sites | YouTube | Social Web | Social web | Soziales Netzwerk | Social network | Digitale Plattform | Digital platform | Unternehmer | Entrepreneurs | Persönlichkeitspsychologie | Personality psychology | Online-Marketing | Internet marketing | Entrepreneurship | Entrepreneurship approach | Unternehmensgründung | Business start-up |
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