Distance and preference for full versus shared control : the moderating role of decision-maker self-construal
Hyeyoon Jung, Peter Magnusson, Stanford A. Westjohn, Yi Peng, and Douglas Dow
| Year of publication: |
2025
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|---|---|
| Authors: | Jung, Hyeyoon ; Magnusson, Peter ; Westjohn, Stanford A. ; Peng, Yi ; Dow, Douglas |
| Published in: |
Journal of international marketing. - London : Sage Publishing, ISSN 1547-7215, ZDB-ID 2070132-9. - Vol. 33.2025, 1, p. 37-50
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| Subject: | distance | entry mode | self-construal | individualism/collectivism | Entscheidung | Decision | Internationaler Markteintritt | International market entry | Experiment | Geographische Entfernung | Geographic distance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1069031X241274180 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015340310