Divergenz und Konvergenz ausgewählter Marktforschungsmethoden unter besonderer Berücksichtigung von Marken ; Divergency und Convergency in the Answers of Different Market Research Methods with spacial Emphasis on Brands
| Year of publication: |
2013-01-30
|
|---|---|
| Authors: | Gajic, Darko |
| Subject: | 330 Wirtschaft | Economic Sciences | Statistische Verfahren | Methoden | Marke | statistical Methods | brands | Marketing | Wirtschaftssoziologie | Wirtschaftspsychologie |
| Type of publication: | Book / Working Paper |
|---|---|
| Type of publication (narrower categories): | Thesis |
| Language: | German |
| Source: | BASE |
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