Dividend of doing the right thing : Benefits result from sustainable strategies
Purpose – The aim is to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – Organizations are finding that adopting sustainable practices because “it's the right thing to do” can have beneficial effects on profits, competitiveness, and hard‐to‐measure goodwill from customers and employees. Practical implications – The piece provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to digest format.
Year of publication: |
2011
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Published in: |
Strategic Direction. - Emerald Group Publishing Limited, ISSN 1758-8588, ZDB-ID 2089990-7. - Vol. 28.2011, 1, p. 10-13
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Publisher: |
Emerald Group Publishing Limited |
Subject: | Climate change | Corporate strategy | Cities | Employees | Environmental management | Sustainability | Sustainable development |
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