Do service providers adopting market segmentation need cooperation with third parties? : an application to hotels
Fei Du, Feng Yang, Liang Liang and Mingming Yang (School of Management, University of Science and Technology of China, Hefei, China)
| Year of publication: |
2016
|
|---|---|
| Authors: | Du, Fei ; Yang, Feng ; Liang, Liang ; Yang, Mingming |
| Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 28.2016, 1, p. 136-155
|
| Subject: | Cooperation | Market sementation | Hospitality | Service providers | Dynamic pricing | Hotel room management | Hotellerie | Hotel industry | Dienstleistungsqualität | Service quality | Krankenhaus | Hospital | Marktsegmentierung | Market segmentation | Preismanagement | Pricing strategy | Digitale Dienste | Web-based service | Gastgewerbe | Hospitality industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-01-2014-0014 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011435716