Does bonus motivate streamers to perform better? : an analysis of compensation mechanisms for live streaming platforms
Year of publication: |
2022
|
---|---|
Authors: | Yang, Xiaolin ; Gou, Qinglong ; Wang, Xin ; Zhang, Juzhi |
Published in: |
Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 164.2022, p. 1-17
|
Subject: | Bonus | Compensation plans | Effort | Live streaming platform | Platform operations | Leistungsentgelt | Performance pay | Digitale Plattform | Digital platform | Prinzipal-Agent-Theorie | Agency theory | Leistungsanreiz | Performance incentive |
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