Does feeling holier then others predict good deeds? self-construal, self-enhancement and helping behavior
Joon Yong Seo; Debra L. Scammon
| Year of publication: |
2014
|
|---|---|
| Authors: | Seo, Joon Yong ; Scammon, Debra L. |
| Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 31.2014, 6/7, p. 441-451
|
| Subject: | Personality traits | Selfenhancement | Charitable behavior | Self-construal | Social marketing | Persönlichkeitspsychologie | Personality psychology | Persönlichkeitsmerkmal | Personality trait | Konsumentenverhalten | Consumer behaviour | Social Marketing | Soziales Verhalten | Social behaviour | Verhaltensökonomik | Behavioral economics |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010459805