Does having a market orientation lead to higher levels of relationship commitment and business performance? : evidence from the Korean robotics industry
Charles R. Taylor; Kyung Hoon Kim; Eunju Ko; Myung Hwan Park; Dong Ryul Kim ...
| Year of publication: |
2008
|
|---|---|
| Authors: | Taylor, Charles Raymond ; Kim, Kyung Hoon ; Ko, Eunju ; Park, Myung Hwan ; Kim, Dong Ryul |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 37.2008, 7, p. 825-832
|
| Subject: | Unternehmenspolitik | Corporate policy | Beziehungsmarketing | Relationship marketing | Arbeitsverhalten | Work behaviour | Verkaufspersonal | Salespeople | Roboterindustrie | Robot industry | Südkorea | South Korea |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003781855