Does size matter? : disentangling consumers' bundling preferences
Year of publication: |
2000
|
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Authors: | Agarwal, Manoj K. ; Frambach, Ruud T. ; Stremersch, Stefan |
Institutions: | VU University Amsterdam, Faculty of Economics, Business Administration and Econometrics |
Extent: | application/pdf |
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Series: | |
Type of publication: | Book / Working Paper |
Notes: | The text is part of a series Serie Research memoranda / Vrije Universiteit Amsterdam. Faculteit der Economische Wetenschappen en Econometrie Number 0033 |
Classification: | M31 - Marketing |
Source: |
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