Does the presence of "Mom" in conversations and bios in TikTok affect firm value?
Samuel Jebaraj Benjamin, Vida Botes and Pallab Kumar Biswas
| Year of publication: |
2024
|
|---|---|
| Authors: | Benjamin, Samuel Jebaraj ; Botes, Vida ; Biswas, Pallab Kumar |
| Subject: | social media | firm value | Mom on TikTok | themes | Social Web | Social web | Unternehmenswert | Firm value |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/00036846.2023.2295307 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015141978