Does usage level of online services matter to customers' bank loyalty?
Shalom Levy
| Year of publication: |
2014
|
|---|---|
| Authors: | Levy, Shalom |
| Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 28.2014, 4, p. 292-299
|
| Subject: | Loyalty | Service convenience | Satisfaction with online service quality | Servise usage level | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Electronic Banking | Electronic banking | Digitale Dienste | Web-based service | Electronic Commerce | E-commerce | Online-Handel | Online retailing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010411935