HOW AM I DOING? To succeed, today's businesses have to measure more than just profit, sales and cash flow. They have to gauge customer satisfaction and how effectively they deliver their products. That takes a different--more complex--way of measuring and tracking operations. This article tells how one company struggled to improve and finally succeeded.
|Year of publication:||
|Authors:||Ramanathan, Kavasseri V.; Schaffer, Douglas S.|
Journal of accountancy : publication of the American Institute of Certified Public Accountants. - Jersey City, NJ : Inst., ISSN 0021-8448, ZDB-ID 2193590. - Vol. 179.1995, 5, p. 79-84
DeCoster, Don T., (1974)
Todd, Rebecca, (1994)
Ramanathan, Kavasseri V., (1982)
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