Drivers of formal and informal retail patronage in emerging markets
Rajesh Rajaguru, Margaret Matanda and Christopher Agyapong Siaw
| Year of publication: |
2024
|
|---|---|
| Authors: | Rajaguru, Rajesh ; Matanda, Margaret ; Siaw, Christopher Agyapong |
| Subject: | Emerging markets | Satisfaction | Retailing | Shopping orientation | Patronage | Formal and informal retail formats | Schwellenländer | Emerging economies | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Betriebsform | Retail format |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-04-2023-0205 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015158008