Drivers of organic food purchase intentions in mainland China : evaluating potential customers' attitudes, demographics and segmentation
Jue Chen, Antonio Lobo and Natalia Rejendran
| Year of publication: |
2014
|
|---|---|
| Authors: | Chen, Jue ; Lobo, Antonio ; Rejendran, Natalia |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 38.2014, 4, p. 346-356
|
| Subject: | Organic food | China | food safety | demographics | segmentation | purchase intentions | Bio-Lebensmittel | Konsumentenverhalten | Consumer behaviour | Lebensmittelsicherheit | Food safety | Zielgruppe | Target group | Marktsegmentierung | Market segmentation |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010406631