Drivers of salesperson's customer orientation : a work value perspective
Ramendra Singh and Rakesh Singh
| Year of publication: |
2015
|
|---|---|
| Authors: | Singh, Ramendra ; Singh, Rakesh |
| Published in: |
Boundary spanning elements and the marketing function in organizations : concepts and empirical studies. - Cham [u.a.] : Springer, ISBN 978-3-319-13439-0. - 2015, p. 49-62
|
| Subject: | Beziehungsmarketing | Relationship marketing | Verkaufspersonal | Salespeople | Arbeitsverhalten | Work behaviour | Arbeitsethik | Work ethics | Kundenwert | Customer value |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010506735