E-consumer behaviour : past, present and future trajectories of an evolving retail revolution
Year of publication: |
2010
|
---|---|
Authors: | Bourlakis, Michael ; Papagiannidis, S. ; Fox, Helen |
Published in: |
Transforming e-business practices and applications : emerging technologies and concepts. - Hershey, Pa. [u.a.] : Information Science Reference, ISBN 978-1-60566-910-6. - 2010, p. 1-12
|
Subject: | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Motivation | Vertrauen | Confidence |
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