E‐marketing and SMEs: operational lessons for the future
Year of publication: |
2007
|
---|---|
Authors: | Gilmore, Audrey ; Gallagher, Damian ; Henry, Scott |
Published in: |
European Business Review. - Emerald Group Publishing Limited, ISSN 1758-7107, ZDB-ID 2025931-1. - Vol. 19.2007, 3, p. 234-247
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Small to medium‐sized enterprises | Internet | Internet marketing | Electronic commerce |
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