E-service quality perceptions : a cross-cultural comparison of American and Korean consumers
Jung-Hwan Kim; Chungho Kim
| Year of publication: |
2010
|
|---|---|
| Authors: | Kim, Jung-hwan ; Kim, Chungho |
| Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7122, ZDB-ID 2551662-0. - Vol. 4.2010, 3, p. 257-275
|
| Subject: | Online-Handel | Online retailing | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Vergleich | Comparison | USA | United States | Südkorea | South Korea |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008656150