Eating with your eyes : how packaging visual cues affect content estimation and self-control in virtue and vice food
| Year of publication: |
2019
|
|---|---|
| Authors: | Scarpi, Daniele ; Pizzi, Gabriele ; Pichierri, Marco |
| Published in: |
Journal of international food & agribusiness marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1528-6983, ZDB-ID 2091244-4. - Vol. 31.2019, 2, p. 107-127
|
| Subject: | Content estimation | food packaging | self-control | virtue/vice food | visual cues | Konsumentenverhalten | Consumer behaviour | Lebensmittel | Food | Ernährungsindustrie | Food industry | Ernährungsverhalten | Eating habit | Verpackung | Packaging | Wahrnehmung | Perception |
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