| Extent: | XVI, 394 S. : graph. Darst. 1 CD-ROM (12 cm) |
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| Series: | |
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| Type of publication: | Book / Working Paper
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| Language: | English |
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| ISBN: | 0-7356-0891-1 |
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| Classification: | Betriebliche Information und Kommunikation ; Marketing |
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| Source: | |
Persistent link: https://www.econbiz.de/10004586595