Effect of reference price in PWYTF pricing in tourism sector
Atanu Adhikari
| Year of publication: |
2019
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|---|---|
| Authors: | Adhikari, Atanu |
| Published in: |
Theoretical economics letters. - Irvine, Calif. : Scientific Research, ISSN 2162-2078, ZDB-ID 2657454-8. - Vol. 9.2019, 4, p. 555-562
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| Subject: | Pay What You Think Fair | Willingness to Buy | Willingness to Pay | Participative Pricing | Reference Price | PWYTF Pricing | Zahlungsbereitschaftsanalyse | Willingness to pay | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Preis | Price | Tourismuswirtschaft | Tourism industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4236/tel.2019.94038 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012022916