Effective judgmental forecasting in the context of fashion products
Year of publication: |
2015
|
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Authors: | Seifert, Matthias ; Siemsen, Enno ; Hadida, Allègre L. ; Eisingerich, Andreas B |
Published in: |
Journal of operations management. - Hoboken, NJ : Wiley, ISSN 0272-6963, ZDB-ID 856225-8. - Vol. 36.2015, p. 33-45
|
Subject: | Judgmental forecasting | Fashion products | Lens model design | Demand uncertainty | Music industry | New product forecasting | Mode | Fashion | Prognoseverfahren | Forecasting model | Bekleidungsindustrie | Clothing industry | Musikwirtschaft | Produktgestaltung | Product design | Konsumentenverhalten | Consumer behaviour | Produktmanagement | Product management |
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