Effects of collectivism on actual s-commerce use and the moderating effect of price consciousness
Mijin Noh; Kyungtag Lee; Sanghyun Kim; Gary Garrison
| Year of publication: |
2013
|
|---|---|
| Authors: | Noh, Mi Jin ; Lee, Kyungtag ; Kim, Sang Hyun ; Garrison, Gary |
| Published in: |
Journal of electronic commerce research : JECR. - Long Beach, Calif. : Univ., ISSN 1938-9027, ZDB-ID 2136755-3. - Vol. 14.2013, 3, p. 244-260
|
| Subject: | Social commerce | Actual use | Collectivism | Price consciousness | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Kollektivismus |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010208502