Effects of hotel website photograph size and human images on perceived transportation and behavioral intentions
Year of publication: |
2020
|
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Authors: | Back, Robin M. ; Park, Jeong-Yeol ; Bufquin, Diego ; Nutta, Marco W. W. ; Lee, Seon Jeong |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 89.2020, p. 1-9
|
Subject: | Booking intentions | Hotel websites | Human images | Photograph size | Website photographs | Willingness to pay more | Website | Hotellerie | Hotel industry | Zahlungsbereitschaftsanalyse | Willingness to pay | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Fotografie | Photograph | Verbrauchereinstellung | Consumer attitudes | Dienstleistungsqualität | Service quality |
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