Effects of managerial response to negative reviews on future review valence and complaints
T. Ravichandran, Chaoqun Deng
| Year of publication: |
2023
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|---|---|
| Authors: | Ravichandran, Thiagarajan ; Deng, Chaoqun |
| Published in: |
Information systems research : ISR. - Linthicum, Md. : INFORMS, ISSN 1526-5536, ZDB-ID 2027203-0. - Vol. 34.2023, 1, p. 319-341
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| Subject: | customer complaints | deep learning | future review valence | managerial response | negative reviews | text analysis | Beschwerdemanagement | Complaint management | Führungskräfte | Managers | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/isre.2022.1122 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014323507