Effects of store loyalty on shopping mall loyalty
| Year of publication: |
2012
|
|---|---|
| Authors: | Rabbanee, Fazlul K. ; Ramaseshan, B. ; Wu, Chen ; Vinden, Amy |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 19.2012, 3, p. 271-278
|
| Subject: | Einkaufszentrum | Shopping center | Einzelhandelsstandort | Retail location | Facheinzelhandel | Speciality shop | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour |
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