Efficient Consumer Response : Supply Chain Management (SCM), Category Management (CM) und Collaborative Planning, Forecasting and Replenishment (CPFR) als neue Strategieansätze
Dirk Seifert
| Year of publication: |
2004 ; 3., erw. Aufl.
|
|---|---|
| Authors: | Seifert, Dirk |
| Publisher: |
München [u.a.] : Hampp |
| Subject: | Efficient Consumer Response | Efficient consumer response | Wettbewerbsstrategie | Competitive strategy | IT-gestützte Logistik | Computer-aided logistics | Category Management | Category management | Erfolgsfaktor | Success factor | Theorie | Theory | Deutschland | Germany | Lieferkette | Supply chain | ECR <Management> |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXXVII, 489 S Ill., graph. Darst 210 mm x 150 mm |
|---|---|
| Series: | Hamburger Schriften zur Marketingforschung. - Baden-Baden : Nomos, ISSN 1430-5429, ZDB-ID 1388600-9. - Vol. 14 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Teilw. zugl.: Lüneburg, Univ., Diss., 2001 |
| ISBN: | 3-87988-789-6 |
| Classification: | Beschaffung, Materialwirtschaft |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001810480