Employer- und Behavioral Branding im Gesundheitswesen : Konzepte zur Bewältigung des Fachkräftemangels
Miriam Biernoth
| Year of publication: |
[2016]
|
|---|---|
| Authors: | Biernoth, Miriam |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Firmenimage | Corporate reputation | Personalbeschaffung | Recruitment | Fachkräfte | Skilled labour | Krankenhaus | Hospital | Schweiz | Switzerland | Personalmarketing | Mitarbeiter | Verhalten |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] ; Description [springer.com] |
| Extent: | XI, 101 Seiten Diagramme 21 cm x 14.8 cm, 163 g |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | German |
| Thesis: | Masterarbeit, Donau-Universität Krems, 2015 |
| Notes: | 201602 |
| ISBN: | 3-658-12865-8 ; 978-3-658-12865-4 ; 978-3-658-12866-1 |
| Other identifiers: | 10.1007/978-3-658-12866-1 [DOI] |
| Classification: | Stationäres Gesundheitswesen, Krankenhauswesen ; Personalwesen |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011452008