Empowered to excel : how and when customer empowering behaviors ignite employee customer-oriented citizenship behaviors
Year of publication: |
2025
|
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Authors: | Quan, Jing ; Yang, Yao ; Wu, Zhengyang ; Li, Yongjian |
Published in: |
Journal of hospitality marketing & management. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1936-8631, ZDB-ID 2486892-9. - Vol. 34.2025, 5, p. 704-724
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Subject: | Customer empowering behaviors | customer-employee exchange | customer-oriented citizenship behaviors | proactive personality | social exchange theory | Beziehungsmarketing | Relationship marketing | Arbeitsverhalten | Work behaviour | Austauschtheorie | Social exchange theory | Konsumentenverhalten | Consumer behaviour | Verkaufspersonal | Salespeople |
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