L’EMPREINTE CULTURELLE ET SA DYNAMIQUE DANS LE MILIEU PROFESSIONNEL. COMMUNICATION ET ADAPTATION INTERCULTURELLES DANS LES ENTREPRISES ITALO-ROUMAINES

The present paper presents a few aspects reflecting the difficulties that Italian businessmen face when adapting to the Romanian social and cultural environment or when leading Romanian working groups and their reaction towards working with Italian managers. The differences of mentality and both sides adaptation difficulties were detected starting from two questionnaires applied in mixed enterprises in county Bihor. The study underlines that the Romanians and Italians have two different ways of working, as a result of historical, economical, social and cultural differences.