Enabling value co-creation with consumers as a driver of business performance : a dual perspective of Polish manufacturing and service SMEs
Piotr Zaborek, Jolanta Mazur
| Year of publication: |
2019
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| Authors: | Zaborek, Piotr ; Mazur, Jolanta |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 104.2019, p. 541-551
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| Subject: | Value co-creation | Service dominant logic | Manufacturing and service SMEs | DART | KMU | SME | Dienstleistungssektor | Service industry | Industrie | Manufacturing industries | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Service-Dominant Logic | Service-dominant logic | Polen | Poland | Dienstleistung | Services | Unternehmensnetzwerk | Business network |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2018.12.067 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012105193