Engaging millennials in an evolving web environment : some key points for e-retailers
Jasmine Yeap Ai Leen, Ramayah Thurasamy and Azizah Omar
| Year of publication: |
2012
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| Authors: | Yeap Ai Leen, Jasmine ; Thurasamy, Ramayah ; Omar, Azizah |
| Published in: |
Business strategy series. - Bingley : Emerald, ISSN 1751-5637, ZDB-ID 2421338X. - Vol. 13.2012, 3, p. 111-117
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10010005842