Enhancing customer satisfaction through total quality management practices : an empirical examination
Year of publication: |
2019
|
---|---|
Authors: | Anil, Anu P. ; Satish, K. P. |
Subject: | customer focus | customer satisfaction | knowledge management | structural equation modelling | total quality management | Qualitätsmanagement | Quality management | Kundenzufriedenheit | Customer satisfaction | Wissensmanagement | Knowledge management | Beziehungsmarketing | Relationship marketing | Strukturgleichungsmodell | Structural equation model | Konsumentenverhalten | Consumer behaviour |
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