Enhancing product innovation through a customer-centered, lean framework
Year of publication: |
2012
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Authors: | Welo, Torgeir ; Olsen, Tonje Overvik ; Gudem, Martin |
Published in: |
International journal of innovation and technology management. - Singapore [u.a.] : World Scientific Publishing, ISSN 0219-8770, ZDB-ID 2225555-2. - Vol. 9.2012, 6, p. 1-28
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Subject: | Customer value | front-end | lean innovation | Produktentwicklung | New product development | Kundenwert | Lean Production | Lean production | Innovation | Lean Management | Lean management | Innovationsmanagement | Innovation management | Beziehungsmarketing | Relationship marketing |
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