Entrepreneurial orientation and performance of SMEs : the roles of marketing capabilities and social media usage
Perengki Susanto, Mohammad Enamul Hoque, Najeeb Ullah Shah, Andel Hopi Candra, Nik Mohd Hazrul Nik Hashim and Nor Liza Abdullah
| Year of publication: |
2023
|
|---|---|
| Authors: | Susanto, Perengki ; Mohammad Enamul Hoque ; Najeeb Ullah Shah ; Candra, Andel Hopi ; Nik Mohd Hazrul Nik Hashim ; Nor Liza Abdullah |
| Published in: |
Journal of entrepreneurship in emerging economies. - Bingley [u.a.] : Emerald, ISSN 2053-4612, ZDB-ID 2763496-6. - Vol. 15.2023, 2, p. 379-403
|
| Subject: | Entrepreneurial orientation | Marketing capabilities | Performance | Social media | Social Web | Social web | KMU | SME | Unternehmenserfolg | Firm performance | Marketingmanagement | Marketing management | Entrepreneurship | Entrepreneurship approach | Marketing | Unternehmensgründung | Business start-up |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JEEE-03-2021-0090 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014310975