Entrepreneurship and effective small business management

Norman M. Scarborough; Jeffrey R. Cornwall

This 11th edition continues to provide students with a practical, hands-on approach to launch a business that has the greatest chance for success. This edition features ten new cases and the most recent statistics, studies, surveys, and research about entrepreneurship and small business management -- Publisher's description

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Year of publication:	c 2015 ; 11. ed., global ed.
Authors:	Scarborough, Norman M. ; Cornwall, Jeffrey R.
Publisher:	Boston [u.a.] : Pearson
Subject:	Entrepreneurship \| Entrepreneurship approach \| Unternehmensgründung \| Business start-up \| Geschäftsmodell \| Business model \| Erfolgsfaktor \| Success factor \| Mittelstandsmanagement \| SME management \| USA \| United States
Description of contents:	Table of Contents [gbv.de]

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Effective small business management

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